Very well recognised for its leading posture in e-prescriptions in Brazil, Memed invests in technological know-how and merchandise that integrate the health care worth-chain by seamlessly connecting doctors, individuals, pharmaceutical retailers & industries and clinics
“In a fragmented market, we’ve developed serious digital bridges integrating all personas in the worth-chain to encourage immediate, easy and very affordable medical adherence by individuals”, clarifies CEO Joel Rennó Jr. The first item in this regard was the exams’ system, which enables any affected person to program on line appointments for healthcare assessments straight from Memed’s e-prescription. “Our physicians and dependable partners, these types of as insurance corporations and wellbeing strategy operators, ought to have to have visibility as to regardless of whether a given affected individual is really executing the right established of tests that had been approved – our platform not only enables for the on the net scheduling of these kinds of tests but also substantially reduces no-demonstrates for clinics and laboratories”, suggests Joel Rennó Jr.
As Memed experienced a substantial nine-fold boost in phrases of e-prescription volumes, jumping from 2.9 million in 2018 to 29 million in 2021, and also constructed a standing for itself in conditions of know-how and model recognition, the second strategic solution that has recently been launched was the medications’ platform. The system operates as a real 3P market in which Memed controls the neatly created user working experience and sellers give a extensive array of sortiment and just take treatment of logistics. The medications’ system has presently attracted the major pharma stores in Brazil – 6 out of the prime 10 – and effectively all of the digital native pharma e-commerces. That validates Memed’s technique and reinforces the unparalleled benefit of its scale.
“Think about how superb would be to get an e-prescription from your doctor, open up it up on your smartphone, simply click on a url that instantly takes you to an open system showcasing a full variety of the most effective pharmacies in Brazil and, with just 2 clicks, order your treatment online and have it shipped to your home 30 minutes later? That’s what we have created to the reward of our doctors, partners, clients and pharma suppliers” adds Joel Rennó Jr.
Dependent on general public details disclosed by other businesses, Memed at this time has a market share in extra of 80% in e-prescriptions – nonetheless, the section is continue to in its early innings despite the accelerated development, when e-prescriptions in Brazil stand for less than 10% of the whole medical prescriptions issued just about every 12 months.
A different vital attribute of Memed’s medications’ system is the resolution to a prolonged-standing health care problem in Brazil: sanitary and regulatory regulate. That is since, following the sale of a medication, the pharmacy demands to register that transaction and remove that medicine from its inventory administration method, notably for controlled substances. By means of Memed’s proprietary engineering offered to in excess of 80 thousand points-of-sale in Brazil, any treatment is quickly registered and eliminated upon its sale and the e-prescription is promptly expired. This helps prevent frauds and abuse of medical prescriptions and permits total traceability for sanitary auditing applications.
Memed’s mission is to make accessibility to health care much more effective and human by building innovative technological innovation and merchandise that connect medical professionals, clients and all other stakeholders in a easy and harmless way. Memed has come to be the typical of reference in e-prescriptions, positively impacting the lives of hundreds of thousands of Brazilians.
Memed serves extra than 300 healthcare corporations throughout Brazil. It is employed by about 150,000 doctors and has produced 29 million e-prescriptions in 2021, benefiting 20 million lives. The corporation also supports environmental preservation by preserving tons of paper that would have been applied with regular prescriptions, paving the way for the development of really sustainable answers in just the healthcare ecosystem.